This topic contains a solution. Click here to go to the answer

Author Question: Why are marketers extending national account management programs across countries typically for the ... (Read 93 times)

cool

  • Hero Member
  • *****
  • Posts: 570
Why are marketers extending national account management programs across countries typically for the most important customers?
 a. To deal with the globalization of customers
  b. To maintain a product portfolio that includes only local/regional brands
  c. To serve and give importance to customers of a particular region than to the others
  d. To allow local managers control over their marketing budgets so that they can respond exclusively to local customer needs

Question 2

A research organization that specializes in studies about advertising effectiveness is an example of a(n) _____.
 a. cross-functional team
  b. standardized research service
  c. research generalist
  d. advocacy research organization



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

jessicaduplan

  • Sr. Member
  • ****
  • Posts: 337
Answer to Question 1

A

Answer to Question 2

B




cool

  • Member
  • Posts: 570
Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it


amandanbreshears

  • Member
  • Posts: 320
Reply 3 on: Yesterday
Great answer, keep it coming :)

 

Did you know?

Each year in the United States, there are approximately six million pregnancies. This means that at any one time, about 4% of women in the United States are pregnant.

Did you know?

Despite claims by manufacturers, the supplement known as Ginkgo biloba was shown in a study of more than 3,000 participants to be ineffective in reducing development of dementia and Alzheimer’s disease in older people.

Did you know?

Ether was used widely for surgeries but became less popular because of its flammability and its tendency to cause vomiting. In England, it was quickly replaced by chloroform, but this agent caused many deaths and lost popularity.

Did you know?

Many people have small pouches in their colons that bulge outward through weak spots. Each pouch is called a diverticulum. About 10% of Americans older than age 40 years have diverticulosis, which, when the pouches become infected or inflamed, is called diverticulitis. The main cause of diverticular disease is a low-fiber diet.

Did you know?

Atropine was named after the Greek goddess Atropos, the oldest and ugliest of the three sisters known as the Fates, who controlled the destiny of men.

For a complete list of videos, visit our video library