This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A successful marketing communications program has to create which of the following? a. brand image ... (Read 25 times)

Sufayan.ah

  • Hero Member
  • *****
  • Posts: 512
on: Jun 29, 2018
A successful marketing communications program has to create which of the following?
 a. brand image c. brand equity
  b. brand unity d. brand utility

Question 2

Opposition to NAFTA has centered on issues relating to:
 a. illegal migration to Mexico.
  b. gains for Canada.
  c. immobility of factors of production.
  d. labor and environment.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Briannahope

  • Sr. Member
  • ****
  • Posts: 364
Reply #1 on: Jun 29, 2018
Answer to Question 1

B
A successful marketing communications program has to create unity of message and brand unity (brand consistency) in a marketplace that has become increasingly diversified.

Answer to Question 2

D


Sufayan.ah

  • Hero Member
  • *****
  • Posts: 512
Reply #2 on: Jun 29, 2018
Thank you


Briannahope

  • Sr. Member
  • ****
  • Posts: 364
Reply #3 on: Jun 29, 2018
No problemo


« previous next »
 

Did you know?

To combat osteoporosis, changes in lifestyle and diet are recommended. At-risk patients should include 1,200 to 1,500 mg of calcium daily either via dietary means or with supplements.

Did you know?

Warfarin was developed as a consequence of the study of a strange bleeding disorder that suddenly occurred in cattle on the northern prairies of the United States in the early 1900s.

Did you know?

Opium has influenced much of the world's most popular literature. The following authors were all opium users, of varying degrees: Lewis Carroll, Charles, Dickens, Arthur Conan Doyle, and Oscar Wilde.

Did you know?

The first documented use of surgical anesthesia in the United States was in Connecticut in 1844.

Did you know?

Patients who have undergone chemotherapy for the treatment of cancer often complain of a lack of mental focus; memory loss; and a general diminution in abilities such as multitasking, attention span, and general mental agility.

Stones create distinctive microclimates Stones create distinctive microclimates
Diffusion spectrum MR image of human brain Diffusion spectrum MR image of human brain
The Sun in false-color ultraviolet image The Sun in false-color ultraviolet image
A 1998 false-colour near-infrared image of Uranus showing cloud bands, rings, and moons obtained by A 1998 false-colour near-infrared image of Uranus showing cloud bands, rings, and moons obtained by
A typical bus system showing module CAN communications and twisted pairs of wire. A typical bus system showing module CAN communications and twisted pairs of wire.
Ceiling effect of aspirin. A plateau is reached where increasing the dose of aspirin will not create ... Ceiling effect of aspirin. A plateau is reached where increasing the dose of aspirin will not create ...
Video: How eudicots (true dicots) differ from monocots Animation

For a complete list of videos, visit our video library