This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: What type of scale asks a respondent to rate a concept, such as a brand, in comparison with a ... (Read 97 times)

Mollykgkg

  • Hero Member
  • *****
  • Posts: 529
on: Jun 29, 2018
What type of scale asks a respondent to rate a concept, such as a brand, in comparison with a benchmark (i.e., a competing brand) explicitly used as a frame of reference?
 a. comparative rating scale
  b. monadic rating scale
  c. semantic differential
  d. ladder scale

Question 2

Understanding and appreciating the nuances of different cultural traits and patterns is known as _____ knowledge.
 a. predictive
  b. interpretive
  c. self-reference
  d. factual


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

covalentbond

  • Sr. Member
  • ****
  • Posts: 336
Reply #1 on: Jun 29, 2018
Answer to Question 1

A

Answer to Question 2

B


Mollykgkg

  • Member
  • Posts: 529
Reply 2 on: Jun 29, 2018
Gracias!

atrochim

  • Member
  • Posts: 331
Reply 3 on: Yesterday
:D TYSM

« previous next »
 

Did you know?

The most common treatment options for addiction include psychotherapy, support groups, and individual counseling.

Did you know?

Barbituric acid, the base material of barbiturates, was first synthesized in 1863 by Adolph von Bayer. His company later went on to synthesize aspirin for the first time, and Bayer aspirin is still a popular brand today.

Did you know?

As many as 20% of Americans have been infected by the fungus known as Histoplasmosis. While most people are asymptomatic or only have slight symptoms, infection can progress to a rapid and potentially fatal superinfection.

Did you know?

Symptoms of kidney problems include a loss of appetite, back pain (which may be sudden and intense), chills, abdominal pain, fluid retention, nausea, the urge to urinate, vomiting, and fever.

Did you know?

Intradermal injections are somewhat difficult to correctly administer because the skin layers are so thin that it is easy to accidentally punch through to the deeper subcutaneous layer.

A comparison of C4 and CAM plants A comparison of C4 and CAM plants
Concept of Health by Children Concept of Health by Children
Large-scale circulation systems produce global climate patterns Large-scale circulation systems produce global climate patterns
How to calculate invest at each rate How to calculate invest at each rate
Determine the nominal annual rate of interest of the following ordinary general annuity. Determine the nominal annual rate of interest of the following ordinary general annuity.
Type II curve. Mortality does not vary with age. Data for five-lined skink (Eumeces fasciatus). Type II curve. Mortality does not vary with age. Data for five-lined skink (Eumeces fasciatus).
Video: How to find out if a population is evolving?

For a complete list of videos, visit our video library