This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Data which relates purchase information with promotional exposures and advertising frequency data by ... (Read 59 times)

saliriagwu

  • Hero Member
  • *****
  • Posts: 537
on: Jun 29, 2018
Data which relates purchase information with promotional exposures and advertising frequency data by particular households are known as _____.
 a. single-source data
  b. multiple-source data
  c. cookies
  d. environmental scanning data

Question 2

A researcher used five Likert items to make up an attitude toward cross-functional teams in the workplace. Two of the items were worded negatively, so the research changed the values of those items by subtracting their value from 6 . What is this researcher doing?
 a. reverse coding
  b. cross-validating
  c. data reduction
  d. inverting the items


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

ladyjames123

  • Sr. Member
  • ****
  • Posts: 346
Reply #1 on: Jun 29, 2018
Answer to Question 1

A

Answer to Question 2

A


saliriagwu

  • Member
  • Posts: 537
Reply 2 on: Jun 29, 2018
Wow, this really help

LVPMS

  • Member
  • Posts: 323
Reply 3 on: Yesterday
Gracias!

« previous next »
 

Did you know?

IgA antibodies protect body surfaces exposed to outside foreign substances. IgG antibodies are found in all body fluids. IgM antibodies are the first type of antibody made in response to an infection. IgE antibody levels are often high in people with allergies. IgD antibodies are found in tissues lining the abdomen and chest.

Did you know?

You should not take more than 1,000 mg of vitamin E per day. Doses above this amount increase the risk of bleeding problems that can lead to a stroke.

Did you know?

When taking monoamine oxidase inhibitors, people should avoid a variety of foods, which include alcoholic beverages, bean curd, broad (fava) bean pods, cheese, fish, ginseng, protein extracts, meat, sauerkraut, shrimp paste, soups, and yeast.

Did you know?

The toxic levels for lithium carbonate are close to the therapeutic levels. Signs of toxicity include fine hand tremor, polyuria, mild thirst, nausea, general discomfort, diarrhea, vomiting, drowsiness, muscular weakness, lack of coordination, ataxia, giddiness, tinnitus, and blurred vision.

Did you know?

In 1885, the Lloyd Manufacturing Company of Albany, New York, promoted and sold "Cocaine Toothache Drops" at 15 cents per bottle! In 1914, the Harrison Narcotic Act brought the sale and distribution of this drug under federal control.

A revised animal phylogeny based on molecular data of SSU rRNA A revised animal phylogeny based on molecular data of SSU rRNA
This painting depicts New Orleans in 1803, when the city was acquired—along with much of the modern This painting depicts New Orleans in 1803, when the city was acquired—along with much of the modern
Laboratory Requisition Information Laboratory Requisition Information
Design Data for Various Packings Design Data for Various Packings
The Food Label Provides Valuable Consumer Information Manufacturers must adhere to strict labeling The Food Label Provides Valuable Consumer Information Manufacturers must adhere to strict labeling
Flowchart illustrating how genetic information encoded in DNA produces protein Flowchart illustrating how genetic information encoded in DNA produces protein
Video: Types of synapses - electrical & chemical

For a complete list of videos, visit our video library