This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: Data are a subset of market intelligence. Indicate whether the statement is true or ... (Read 110 times)

amal

  • Hero Member
  • *****
  • Posts: 572
on: Jun 29, 2018
Data are a subset of market intelligence.
 
 Indicate whether the statement is true or false

Question 2

A person's knowledge about a brand is part of the affective component of that person's attitude toward that brand.
 
 Indicate whether the statement is true or false


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

scottmt

  • Sr. Member
  • ****
  • Posts: 322
Reply #1 on: Jun 29, 2018
Answer to Question 1

F
Market intelligence is the subset of data and information. There is more data than information, and more information than intelligence.

Answer to Question 2

F
The cognitive component represents a person's awareness and knowledge of the brand.


amal

  • Member
  • Posts: 572
Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review

dantucker

  • Member
  • Posts: 346
Reply 3 on: Yesterday
Wow, this really help

« previous next »
 

Did you know?

According to the Migraine Research Foundation, migraines are the third most prevalent illness in the world. Women are most affected (18%), followed by children of both sexes (10%), and men (6%).

Did you know?

The most common childhood diseases include croup, chickenpox, ear infections, flu, pneumonia, ringworm, respiratory syncytial virus, scabies, head lice, and asthma.

Did you know?

Green tea is able to stop the scent of garlic or onion from causing bad breath.

Did you know?

All adverse reactions are commonly charted in red ink in the patient's record and usually are noted on the front of the chart. Failure to follow correct documentation procedures may result in malpractice lawsuits.

Did you know?

The shortest mature adult human of whom there is independent evidence was Gul Mohammed in India. In 1990, he was measured in New Delhi and stood 22.5 inches tall.

The phosphorus cycle. Numbers are 1012 g P or fluxes as 1012 g P per year (data from Schlesinger 199 The phosphorus cycle. Numbers are 1012 g P or fluxes as 1012 g P per year (data from Schlesinger 199
Model of a longitudinal study in which 983 students were surveyed in 1984 and then again in 1985, 19 Model of a longitudinal study in which 983 students were surveyed in 1984 and then again in 1985, 19
Artificial Intelligence on Jeopardy! Artificial Intelligence on Jeopardy!
Stock Market Tracks Growth in GDP Stock Market Tracks Growth in GDP
A 16-input multiplexer is to be used to perform parallel-to-serial data conversion. Which of ... A 16-input multiplexer is to be used to perform parallel-to-serial data conversion. Which of ...
Gamete genotype frequencies calculated from genetic linkage data Gamete genotype frequencies calculated from genetic linkage data
Video: Rena arc construction

For a complete list of videos, visit our video library