Author Question: Successful retailers place merchandise randomly throughout the store. Indicate whether the ... (Read 122 times)

dbose · **on:** Jun 29, 2018

Successful retailers place merchandise randomly throughout the store.

Indicate whether the statement is true or false

Question 2

Which of the following statements applies to members of the college-educated market?
a. They are especially watchful of price, quality, and advertised claims.
b. The size of this group is expected to undergo a substantial decrease in the next decade.
c. They are less sophisticated, discriminating and more dependent than other consumers of their age and income level, when making retail purchases.
d. With the advent of the Internet, they will have no need for in-store salespeople.
e. Their buying behaviors do not differ from those of other consumers of their same age who are not college educated.