By building switching costs into products or services, firms can raise price sensitivity.
Indicate whether the statement is true or false
Question 2
A vendor profitability analysis statement:
a. is a vendor's financial statement that is made available to all retailers.
b. is a schedule maintained by the retailer which shows each vendor's initial data for new lines, shipment of orders, and gross margins.
c. is a retailer's financial statement used by the vendor for determining available credit limits.
d. is a retailer's analysis of the profitability of the different vendors and their lines from the prior year(s).
e. breaks down vendors using an A-B-C classification based on the reliability of delivery from each vendor.
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