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Author Question: Establishing customer-brand equity includes each of the following steps EXCEPT: a. establishing ... (Read 70 times)

Awilson837

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on: Jun 29, 2018
Establishing customer-brand equity includes each of the following steps EXCEPT:
 a. establishing right identity
  b. eliciting brand responses
  c. determining price sensitivity
  d. building customer relationships

Question 2

The largest share on online advertising comes from which of the following?
 a. Keywords ads
  b. Banner ads
  c. Multi-media ads
  d. Classified ads


lorealeza

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Reply #1 on: Jun 29, 2018
Answer to Question 1

c

Answer to Question 2

a


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