Author Question: M-time is attributed to individuals who tend to do multiple tasks at once; for these individuals, ... (Read 85 times)

jjjetplane

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M-time is attributed to individuals who tend to do multiple tasks at once; for these individuals, time is not linear.
 
 Indicate whether the statement is true or false

Question 2

In a controlled test market all of the following are true, EXCEPT:
 a. the product is distributed through normal distribution channels.
  b. the test is conducted by a service agency external to the firm.
  c. the test market service pays retailers for shelf space.
  d. the test market service coordinates the trade promotion program.
  e. the product is guaranteed distribution.



cloudre37

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Answer to Question 1

T
P-time is attributed to individuals who tend to do multiple tasks at once; for these individuals, time is not linear. M-time stands for monochronic time. M-time is attributed to individuals who usually do one thing at a time and in sequence.

Answer to Question 2

A



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