Author Question: In a _____ system, decisions are automated, with exceptions dealt with manually. a. transaction ... (Read 34 times)

fagboi · **on:** Jun 29, 2018

In a _____ system, decisions are automated, with exceptions dealt with manually.
a. transaction processing
b. routine decision making
c. strategic decision making
d. decision support
e. None of the above.

Question 2

Companies view world regions as distinct markets that share economic, political, and/or cultural traits such that they would be viable candidates for a regionwide marketing approach.
a. ethnocentric orientation c. regiocentric orientation
b. polycentric orientation d. geocentric orientation

ashely1112 · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

b

Answer to Question 2

C
Companies adopting a regiocentric orientation view world regions as distinct markets that share economic, political, and/or cultural traits such that they would be viable candidates for a regionwide marketing approach. A regiocentric orientation is now possible due to the success of regional economic and political integration that allows for implementing a uniform marketing strategy in the entire region.