« previous next »

Author Question: What language is most used in advertising around the world? a. French c. Chinese b. English d. ... (Read 113 times)

tingc95

  • Hero Member
  • *****
  • Posts: 556
on: Jun 29, 2018
What language is most used in advertising around the world?
 a. French c. Chinese
  b. English d. Hindi

Question 2

Conscious low-effort decision-making can follow a hierarchy of effects in which:
 A) selection of brands is done based on overall evaluations.
  B) brands are selected after comparing the attributes of each brand.
  C) only the product category information is carefully considered.
  D) thinking leads to behaving and results in feeling.
  E) attention to marketing communications regarding that brand is evaluated.


dawsa925

  • Sr. Member
  • ****
  • Posts: 326
Reply #1 on: Jun 29, 2018
Answer to Question 1

B
English requires less space in print and broadcast media in some cases (e.g., vs. German). It also provides a cosmopolitan and status image. For the same reason, some brands (that are not American) choose to include American in their name.

Answer to Question 2

D


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

People who have myopia, or nearsightedness, are not able to see objects at a distance but only up close. It occurs when the cornea is either curved too steeply, the eye is too long, or both. This condition is progressive and worsens with time. More than 100 million people in the United States are nearsighted, but only 20% of those are born with the condition. Diet, eye exercise, drug therapy, and corrective lenses can all help manage nearsightedness.

Did you know?

The lipid bilayer is made of phospholipids. They are arranged in a double layer because one of their ends is attracted to water while the other is repelled by water.

Did you know?

Most strokes are caused when blood clots move to a blood vessel in the brain and block blood flow to that area. Thrombolytic therapy can be used to dissolve the clot quickly. If given within 3 hours of the first stroke symptoms, this therapy can help limit stroke damage and disability.

Did you know?

The toxic levels for lithium carbonate are close to the therapeutic levels. Signs of toxicity include fine hand tremor, polyuria, mild thirst, nausea, general discomfort, diarrhea, vomiting, drowsiness, muscular weakness, lack of coordination, ataxia, giddiness, tinnitus, and blurred vision.

Did you know?

There are 60,000 miles of blood vessels in every adult human.

Much Exploration for Oil and Gas Takes Place in Remote Parts of the World Much Exploration for Oil and Gas Takes Place in Remote Parts of the World
Like most world-changing inventions, the printing press of fifteenth-century Europe took advantage o Like most world-changing inventions, the printing press of fifteenth-century Europe took advantage o
Democracy (or “democratization”) is a global social movement. People all over the world yearn ... Democracy (or “democratization”) is a global social movement. People all over the world yearn ...
World Population Growth World Population Growth
Metallic Resources in the World Metallic Resources in the World
Alcohol and Advertising Advertising for alcoholic beverages is pervasive and persuasive Alcohol and Advertising Advertising for alcoholic beverages is pervasive and persuasive
Video: Oogenesis Animation

For a complete list of videos, visit our video library