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Author Question: The Percent-of-Sales method is difficult to adopt for firms entering new markets. Indicate whether ... (Read 91 times)

erika

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The Percent-of-Sales method is difficult to adopt for firms entering new markets.
 
 Indicate whether the statement is true or false

Question 2

Consumers engage in price-related tactics by simplifying decision heuristics that are based on price.
 
 Indicate whether the statement is true or false



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memslove

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Answer to Question 1

T
Since sales do not yet exist for firms entering new markets, the Percent-of-Sales method is difficult to use. Instead firms are more likely to use the objective-and-task method or the competitive parity method.

Answer to Question 2

True




erika

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Reply 2 on: Jun 29, 2018
YES! Correct, THANKS for helping me on my review


sultansheikh

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Reply 3 on: Yesterday
Gracias!

 

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