Author Question: Discuss the similarities and differences between U.S. and international department ... (Read 121 times)

brutforce · **on:** Jun 29, 2018

Discuss the similarities and differences between U.S. and international department stores.

Question 2

The initial reference point or anchor in the decision process is referred to as _____.
A) a referral decision
B) a sustainable anchor
C) decision framing
D) affective modeling
E) attribute processing

Gabe · **Reply #1 on:** Jun 29, 2018

Answer to Question 1

Department stores offer a broad variety of goods and deep assortments in both the U.S. and international markets. Among the products they carry are clothing, household appliances, electronics, kitchenware, china, home furnishings, and toys. Outside the U.S., department stores typically also have a large supermarket section. In Central and Eastern Europe, department stores lease departments to third parties. Many times the leased departments carry merchandise that directly competes with the store's offering and with that of other leased departments.

Answer to Question 2

C