Changing an established customer value proposition and/or a ...

[savannahhooper]

Changing an established customer value proposition and/or a firm's established role in the value chain is known as:
 a. structural innovation.
  b. business model innovation.
  c. disruptive innovation.
  d. marketing innovation.

Question 2

When firms produce goods in response to a customer order, they are operating in a/an _____ environment.
 a. make-to-order
 b. make-to-stock
 c. make-to-forecast
 d. WIP
 e. None of the above.

[ghepp]

Answer to Question 1

B

Answer to Question 2

a

[savannahhooper]

TYSM

[xthemafja]

Gracias!