This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: A channel member performance audit may be described as: a. A careful day-to-day monitoring of ... (Read 92 times)

JMatthes

  • Hero Member
  • *****
  • Posts: 578
on: Jun 29, 2018
A channel member performance audit may be described as:
 a. A careful day-to-day monitoring of channel member performance.
  b. A regular and thorough evaluation of the channel members' financial status.
  c. A periodic and in-depth analysis of a channel member's sales data.
  d. A periodic and comprehensive review of channel member performance.
  e. A basic phase of channel design.

Question 2

Discuss the difference between using home-country intermediaries and host-country intermediaries.


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

morganmarie791

  • Sr. Member
  • ****
  • Posts: 336
Reply #1 on: Jun 29, 2018
Answer to Question 1

D

Answer to Question 2

A company that uses intermediaries in its own home-country is likely not to be as involved in managing the marketing mix in the country where the target market is located. Home-country intermediaries typically provide all marketing services for firms that do not wish to enter the foreign market and/or do not have the capability to do so. Companies relying on home-country intermediaries relinquish their control of the marketing mix to their distributors in the target-market foreign country. A company using intermediaries in the host-country is likely to have a presence there, in the form of a sales office or even a wholly-owned subsidiary. The company using a host-country intermediary also seeks to have a greater degree of control of the marketing mix in the target-market foreign country.


JMatthes

  • Member
  • Posts: 578
Reply 2 on: Jun 29, 2018
:D TYSM

AISCAMPING

  • Member
  • Posts: 347
Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

« previous next »
 

Did you know?

The liver is the only organ that has the ability to regenerate itself after certain types of damage. As much as 25% of the liver can be removed, and it will still regenerate back to its original shape and size. However, the liver cannot regenerate after severe damage caused by alcohol.

Did you know?

The most dangerous mercury compound, dimethyl mercury, is so toxic that even a few microliters spilled on the skin can cause death. Mercury has been shown to accumulate in higher amounts in the following types of fish than other types: swordfish, shark, mackerel, tilefish, crab, and tuna.

Did you know?

Essential fatty acids have been shown to be effective against ulcers, asthma, dental cavities, and skin disorders such as acne.

Did you know?

In the United States, there is a birth every 8 seconds, according to the U.S. Census Bureau's Population Clock.

Did you know?

The newest statin drug, rosuvastatin, has been called a superstatin because it appears to reduce LDL cholesterol to a greater degree than the other approved statin drugs.

Meta-analysis of 18 studies shows that aerobic exercise causes better performance in older adults on Meta-analysis of 18 studies shows that aerobic exercise causes better performance in older adults on
Parental warmth, monitoring, and granting of appropriate levels of autonomy are associated with ... Parental warmth, monitoring, and granting of appropriate levels of autonomy are associated with ...
A properly mounted 12-lead, single channel ECG. A properly mounted 12-lead, single channel ECG.
The flow of ions through ions channel in myocardial cells The flow of ions through ions channel in myocardial cells
Effects of Retrieval Practice on Predicted and Actual Memory Performance Effects of Retrieval Practice on Predicted and Actual Memory Performance
Performance Tasks on the Wechsler Tests Performance Tasks on the Wechsler Tests
Video: Mendel's Principles of Dominance, Segregation and Independent Assortment

For a complete list of videos, visit our video library