Author Question: Brand attitudes improve when repetition allows consumers greater opportunity to process information ... (Read 78 times)

urbanoutfitters

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Brand attitudes improve when repetition allows consumers greater opportunity to process information about specific aspects of the brand and the ways that it relates to other brands in the category.
 
 Indicate whether the statement is true or false

Question 2

Which of the following is NOT a strategy adopted by the marketer to aid financial crisis?
 a. Product strategies
  b. Price strategies
  c. Process strategies
  d. Promotion strategies



poopface

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Answer to Question 1

True

Answer to Question 2

C



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