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Author Question: ___________________ necessitates important strategic decisions and commitments that involve channel ... (Read 38 times)

jparksx

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on: Jun 29, 2018
___________________ necessitates important strategic decisions and commitments that involve channel members, intensive promotion, and high promotional expenses; it could also create conditions for the product to be vulnerable to competitive reactions.
 Fill in the blank(s) with correct word

Question 2

Direct comparative messages have high credibility.
 
 Indicate whether the statement is true or false


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Bsand8

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Reply #1 on: Jun 29, 2018
Answer to Question 1

Actual test marketing

Answer to Question 2

False


jparksx

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Reply 2 on: Jun 29, 2018
Thanks for the timely response, appreciate it

bulacsom

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Reply 3 on: Yesterday
Wow, this really help

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