This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: When a product has a negative image in the user's mind, sometimes because of poor performance or an ... (Read 35 times)

wrbasek0

  • Hero Member
  • *****
  • Posts: 560
on: Jun 29, 2018
When a product has a negative image in the user's mind, sometimes because of poor performance or an unpleasant experience, what method do marketers use to change the perception of the product?
 a. Branding
  b. Extensive advertising
  c. Repositioning
  d. Experiential marketing

Question 2

A _____ is a movement away from a negotiating position that offers something of value to the other party in order to ultimately gain something else of value.
 a. reward
 b. concession
 c. coercive maneuver
  d. tactic
 e. strategy


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

cdmart10

  • Sr. Member
  • ****
  • Posts: 332
Reply #1 on: Jun 29, 2018
Answer to Question 1

C

Answer to Question 2

b


wrbasek0

  • Member
  • Posts: 560
Reply 2 on: Jun 29, 2018
Gracias!

sarah_brady415

  • Member
  • Posts: 328
Reply 3 on: Yesterday
Excellent

« previous next »
 

Did you know?

There can actually be a 25-hour time difference between certain locations in the world. The International Date Line passes between the islands of Samoa and American Samoa. It is not a straight line, but "zig-zags" around various island chains. Therefore, Samoa and nearby islands have one date, while American Samoa and nearby islands are one day behind. Daylight saving time is used in some islands, but not in others—further shifting the hours out of sync with natural time.

Did you know?

ACTH levels are normally highest in the early morning (between 6 and 8 A.M.) and lowest in the evening (between 6 and 11 P.M.). Therefore, a doctor who suspects abnormal levels looks for low ACTH in the morning and high ACTH in the evening.

Did you know?

Coca-Cola originally used coca leaves and caffeine from the African kola nut. It was advertised as a therapeutic agent and "pickerupper." Eventually, its formulation was changed, and the coca leaves were removed because of the effects of regulation on cocaine-related products.

Did you know?

The U.S. Preventive Services Task Force recommends that all women age 65 years of age or older should be screened with bone densitometry.

Did you know?

If all the neurons in the human body were lined up, they would stretch more than 600 miles.

Electron Microscope Image of a Fly Foot Electron Microscope Image of a Fly Foot
Conjunctivitis, with the characteristic “pinkeye” appearance. A yellow crusty exudate is also common Conjunctivitis, with the characteristic “pinkeye” appearance. A yellow crusty exudate is also common
This image captures a protest of people who want the privilege of “naming” themselves. This image captures a protest of people who want the privilege of “naming” themselves.
Under what conditions can part-time employment in high school be a negative influence on school ... Under what conditions can part-time employment in high school be a negative influence on school ...
Eating Disorders and Body Image (2 of 2) Eating Disorders and Body Image (2 of 2)
Find the derivative using the product rule Find the derivative using the product rule
Video: Cognitive development by Piaget (Preoperational stage or intelligence)

For a complete list of videos, visit our video library