Unknown perfume manufacturers suggest that their brand is similar ...

[captainjonesify]

Unknown perfume manufacturers suggest that their brand is similar in scent to a particular brand of perfume, which they name in their communication. This is an example of ___________________ ______.
 Fill in the blank(s) with correct word

Question 2

When Hissone Corp increased the size of its ads in billboards, its customer traffic increased because a lot of customers noticed the ads. This is due to _____ in advertising.
 A) concreteness
  B) abstractness
  C) novelty
  D) habituation
  E) prominence

[jazzlynnnnn]

Answer to Question 1

Design counterfeiting

Answer to Question 2

E