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Author Question: By 2010, consumer online sales reached approximately what level of sales? a. about 1 billion b. ... (Read 205 times)

Haya94

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on: Jun 29, 2018
By 2010, consumer online sales reached approximately what level of sales?
 a. about 1 billion
  b. about 10 billion
  c. about 50 billion
  d. about 100 billion
  e. under 175million

Question 2

Unlike the marketing of industrial products, for the marketing of consumer products
 a. Culture plays a role.
  b. Firms must be aware of norms, values and traditions in the target countries.
  c. Decision to purchase products rests with management.
  d. a and b only.


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thall411

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Reply #1 on: Jun 29, 2018
Answer to Question 1

E

Answer to Question 2

D
For marketing consumer products, culture plays a key role, and firms must be aware of norms, values, and traditions in the target country. See the International Perspectives on Industrial Products and Services section (9-7).


Haya94

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Reply 2 on: Jun 29, 2018
Gracias!

amit

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

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