Author Question: SMM is different because: A) it does not employ traditional marketing methods in the usual way. B) ... (Read 96 times)

tiffannnnyyyyyy

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SMM is different because:
 A) it does not employ traditional marketing methods in the usual way.
  B) it does not control the content of the message.
  C) it emphasizes audience contribution.
  D) all of these.
  E) none of these.

Question 2

An approach to organization that gives worldwide responsibility to strategic business units for the marketing of their product line is known as product diversification.
 
 Indicate whether the statement is true or false



Brummell1998

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Answer to Question 1

D

Answer to Question 2

F



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