Author Question: Consumers have a greater chance of getting good seats by purchasing over the Internet instead of ... (Read 59 times)

nenivikky

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Consumers have a greater chance of getting good seats by purchasing over the Internet instead of waiting in line when tickets go on sale.
 a. True
  b. False
 Indicate whether the statement is true or false

Question 2

Technological innovation in marketing has direct effects on the efficiency of business. Which of the following statements is true?
 a. Technological innovation has complicated the production process, so products take longer to produce.
  b. Technological innovation has increased demand, therefore products cost more to distribute.
  c. Technological innovation allows for customization in order to meet diverse customer needs.
  d. Technological innovation causes higher prices because of the distance that raw materials have to travel.



jazzlynnnnn

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Answer to Question 1

TRUE

Answer to Question 2

C



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