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Author Question: Which of the following methods provides a visual display of the perceptions of customers about the ... (Read 22 times)

lunatika

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Which of the following methods provides a visual display of the perceptions of customers about the different features of competing products?
 
  a. concept testing
  b. conjoint analysis
  c. Kano method
  d. perceptual mapping

Question 2

Managers at incumbent firms frequently create routines that obtain information about alternatives to their core technologies which least them to view new technologies positively.
 
  Indicate whether the statement is true or false



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morrie123456

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Answer to Question 1

d

Answer to Question 2

False




lunatika

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Reply 2 on: Jul 6, 2018
Thanks for the timely response, appreciate it


AngeliqueG

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Reply 3 on: Yesterday
Gracias!

 

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