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Author Question: The firm's overall plan concerning the number of businesses it holds, the variety of markets or ... (Read 80 times)

segrsyd

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The firm's overall plan concerning the number of businesses it holds, the variety of markets or industries it serves, and the distribution of resources among those businesses is referred to as the
 
  A) diversification strategy.
  B) functional strategy.
  C) corporate-level strategy.
  D) business-level strategy.

Question 2

What are tactical action plans? How do they differ from operational action plans?
 
  What will be an ideal response?



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todom5090

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Answer to Question 1

C

Answer to Question 2

Tactical action plans are developed at the division or department level. They specify the activities that must be performed, when they must be completed, and the resources a division or department will need to complete the portions of the strategic action plan under its purview. In general, tactical action plans cover a period of one to two years.

Line managers and employees directly responsible for individual tasks or activities are the ones who create operational action plans. These plans tend to be narrowly focused on resources, methods, time lines, and quality control issues for a particular kind of operation. In general, the time frame for operational action plans is shorter than for tactical action plans.





 

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