Which of the following is not true of the SWOT analysis?
A) SWOT stands for strengths, weaknesses, opportunities, and threats.
B) Strengths and weaknesses are found in the internal analysis of the firm.
C) The SWOT analysis tells the firm what strategies to pursue.
D) The objective is to analyze factors from both inside and outside the organization that may influence success.
Question 2
Objectives should
A) be achievable.
B) leave an open-ended timetable.
C) be challenging and require employees to stretch.
D) all of the above
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