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Author Question: In the Boston Consulting Group (BCG) matrix, a business unit that has a low anticipated growth rate ... (Read 58 times)

fasfsadfdsfa

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on: Jul 6, 2018
In the Boston Consulting Group (BCG) matrix, a business unit that has a low anticipated growth rate but a high market share is known as a ________.
 
  A) cash cow
  B) star
  C) dog
  D) question mark

Question 2

When a totally new product, such as laser discs years ago, is introduced, it would be considered a ________ according to the BCG matrix.
 
  A) star
  B) cash cow
  C) question mark
  D) dog


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Moriaki

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Reply #1 on: Jul 6, 2018
Answer to Question 1

Answer: A

Answer to Question 2

Answer: C


fasfsadfdsfa

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Reply 2 on: Jul 6, 2018
YES! Correct, THANKS for helping me on my review

lkanara2

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Reply 3 on: Yesterday
Great answer, keep it coming :)

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