Which of the following is a characteristic of positioning? A) ...

[Marty]

Which of the following is a characteristic of positioning?
 
  A) product images evoke specific attributes for consumers
  B) international consumers have identical purchasing habits
  C) marketing campaigns appeal to all foreign consumers
  D) individual markets share similar attributes and needs

Question 2

Which of the following is an example of a macro-level variable often used in global marketing strategies?
 
  A) average family size
  B) cultural similarities
  C) personal political beliefs
  D) standard home sizes

[amy.lauersdorf90]

Answer to Question 1

Many thanks to you.

Answer to Question 2

B

[Marty]

Thanks for the timely response, appreciate it

[kjohnson]

Gracias!