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Author Question: What is the most likely reason that sales to a mass market would be necessary for a company selling ... (Read 70 times)

notis

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What is the most likely reason that sales to a mass market would be necessary for a company selling internationally?
 
  A) gaining economies in production and distribution
  B) earning initial sales in emerging economies
  C) eliminating excess domestic capacity
  D) gaining brand recognition

Question 2

When a company identifies a market segment on a global basis, such as a segment based on income, it will likely ________.
 
  A) encounter a similar percentage of the population in each country within that segment
  B) find that a niche market in one country may be a mass market in another
  C) find that the market in each country is so dispersed that distribution is difficult
  D) be aiming at a mass market in each country


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Carissamariew

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notis

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Reply 2 on: Jul 7, 2018
YES! Correct, THANKS for helping me on my review


strudel15

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Reply 3 on: Yesterday
:D TYSM

 

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