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Author Question: Standardization allows the firm to develop cost efficiencies in manufacturing, distribution, and ... (Read 189 times)

charchew

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on: Jul 7, 2018
Standardization allows the firm to develop cost efficiencies in manufacturing, distribution, and promotion while customization allows a firm to tailor the marketing mix to meet customer needs.
 
  Indicate whether the statement is true or false

Question 2

Compared to the European Union, the North American Free Trade Agreement ________.
 
  A) has a stronger currency linkage due to the U.S. dollar
  B) has more trade problems since it is a customs union
  C) is significantly larger in population and total GNI
  D) is slightly smaller in population and GDP
International Business ¦ Daniels, Radebaugh, Sullivan ¦ 16th Edition
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amanda_14

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Reply #1 on: Jul 7, 2018
Answer to Question 1

TRUE

Answer to Question 2

D


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charchew

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Reply #2 on: Jul 7, 2018
TY


amanda_14

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Reply #3 on: Jul 7, 2018
Happy to Help


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