Standardization allows the firm to develop cost efficiencies in manufacturing, distribution, and promotion while customization allows a firm to tailor the marketing mix to meet customer needs.
Indicate whether the statement is true or false
Question 2
Compared to the European Union, the North American Free Trade Agreement ________.
A) has a stronger currency linkage due to the U.S. dollar
B) has more trade problems since it is a customs union
C) is significantly larger in population and total GNI
D) is slightly smaller in population and GDP
Fibroid tumors, or leiomyomas. Fibroids develop from the uterus to form a variety of hard, round ben
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Irene Manufacturing uses a predetermined overhead allocation rate based on a percentage of ...