This topic contains a solution. Click here to go to the answer

Author Question: Which of the following is a promotional strategy designed to pressure channel members to carry a ... (Read 115 times)

sjones

  • Hero Member
  • *****
  • Posts: 520
Which of the following is a promotional strategy designed to pressure channel members to carry a product and promote it to final users?
 
  A) differentiation strategy
  B) retrenchment strategy
  C) push strategy
  D) pull strategy

Question 2

Which of the following is a push strategy that companies use to promote their products?
 
  A) mass media advertising
  B) direct marketing techniques
  C) free trial packages
  D) retail product stocking



Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by a Subject Expert

Cnarkel

  • Sr. Member
  • ****
  • Posts: 339
Answer to Question 1

C

Answer to Question 2

D





 

Did you know?

Aspirin is the most widely used drug in the world. It has even been recognized as such by the Guinness Book of World Records.

Did you know?

The first monoclonal antibodies were made exclusively from mouse cells. Some are now fully human, which means they are likely to be safer and may be more effective than older monoclonal antibodies.

Did you know?

The National Institutes of Health have supported research into acupuncture. This has shown that acupuncture significantly reduced pain associated with osteoarthritis of the knee, when used as a complement to conventional therapies.

Did you know?

The most dangerous mercury compound, dimethyl mercury, is so toxic that even a few microliters spilled on the skin can cause death. Mercury has been shown to accumulate in higher amounts in the following types of fish than other types: swordfish, shark, mackerel, tilefish, crab, and tuna.

Did you know?

When blood is deoxygenated and flowing back to the heart through the veins, it is dark reddish-blue in color. Blood in the arteries that is oxygenated and flowing out to the body is bright red. Whereas arterial blood comes out in spurts, venous blood flows.

For a complete list of videos, visit our video library