Author Question: ________ is used by organizations to determine patterns in customers' usage data. A) Web usage ... (Read 75 times)

sc00by25 · **on:** Jul 7, 2018

________ is used by organizations to determine patterns in customers' usage data.

A) Web usage mining
B) Web crawling
C) Text mining
D) Decision making
E) Web content mining

Question 2

How can a consumer's need for representational delight be fulfilled while designing a Web site?

What will be an ideal response?

dajones82 · **Reply #1 on:** Jul 7, 2018

Answer to Question 1

A

Answer to Question 2

The consumer's need for representational delight can be fulfilled by creating a unique look and feel that can separate a Web site from its competitors. Aesthetics can include the use of color schemes, backgrounds, and high-quality images. Furthermore, Web sites can have a clear, concise, and consistent layout, taking care to avoid unnecessary clutter.