Discuss intermediation, disintermediation, and reintermediation. ...

[bobbie]

Discuss intermediation, disintermediation, and reintermediation.
 
  What will be an ideal response?

Question 2

The final phase in the generic purchasing-decision model is the ________ phase which consists of customer service and evaluation of the usefulness of the product.
 
  Fill in the blank(s) with correct word

[Loise Hard]

Answer to Question 1

Intermediation occurs when a third party operates between buyers and sellers. Intermediaries provide information about demand, supply, prices, and requirements or they offer value-added services. E-marketplaces, infomediaries and portals provide information for free or low cost, resulting in the disintermediation or elimination of the intermediary. Reintermediation occurs when the disintermediated entity takes on new intermediary roles.

Answer to Question 2

postpurchase behavior

[bobbie]

Excellent

[kswal303]

Gracias!