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Author Question: A local hospital advertises an emergency room waiting time of 10 minutes or less. This advertising ... (Read 124 times)

go.lag

  • Hero Member
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  • Posts: 667
on: Jul 7, 2018
A local hospital advertises an emergency room waiting time of 10 minutes or less. This advertising takes into account the ____.
 
  a. Marketing exchange
  b. Marketing mix
  c. Marketing orientation
  d. Marketing strategy

Question 2

What is one way an employee can demonstrate advanced achievement of competencies?
 
  A) Lateral transfer
  B) Professional specialty certification
  C) Transfer to a new department
  D) Professional portfolio


stano32

  • Sr. Member
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  • Posts: 339
Reply #1 on: Jul 7, 2018
Answer to Question 1

C
Marketing orientation is the customer orientation. That is, this advertising focuses its energy on the identification of the needs and want to customers and on the delivery of services that create satisfaction.

Answer to Question 2

B


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