The most difficult to change is: a. attitudes. b. group ...

[penza]

The most difficult to change is:
 
  a. attitudes.
  b. group behavior.
  c. knowledge.
  d. individual behavior.

Question 2

The marketing department of a major children's hospital is hosting a fund raiser for the local Ronald McDonald House. In the past, fund raisers were successful when scheduled in the spring.
 
  This year, the fund raiser is scheduled in the fall, when the city and several local organizations have community festivals. The first fund raiser was scheduled 10 years ago in the fall and raised 50,000, only one eighth of the goal. This depicts an example of which of the following deci-sion-making distortions? a. Confirming evidence trap
  b. Estimating and forecasting trap
  c. Status quo trap
  d. Sunk cost trap

[lindahyatt42]

Answer to Question 1

B
Group behavior and performance changes are the most difficult to change and take the longest time.

Answer to Question 2

B
Estimating and forecasting trap is the natural tendency of human behavior to disregard negative outcomes and remember the positive ones. In this case, the marketing department is not taking the failure of a previous fall fund raiser into account when planning this event.

[penza]

Great answer, keep it coming

[bigcheese9]

TYSM