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Author Question: The elements of the marketing mix are combined to A) demonstrate the expertise of the marketing ... (Read 49 times)

Diane

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The elements of the marketing mix are combined to
 A) demonstrate the expertise of the marketing staff.
  B) meet product display requirements.
  C) encourage in-house support for marketing.
  D) fulfill trade show and other promotional commitments.
  E) satisfy the target market.

Question 2

The overall value of a brand to an organization-the extra money that consumers will spend to buy that brand-is called _____.
 A) brand extension
  B) brand mix
  C) brand equity
  D) brand segment



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sarajane1989

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Answer to Question 1

E

Answer to Question 2

C




Diane

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Reply 2 on: Jul 14, 2018
Gracias!


marict

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Reply 3 on: Yesterday
YES! Correct, THANKS for helping me on my review

 

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