« previous next »

Author Question: A single marketing mix consists of one type of product with little or no variation, one price, one ... (Read 33 times)

Deast7027

  • Hero Member
  • *****
  • Posts: 538
on: Jul 14, 2018
A single marketing mix consists of one type of product with little or no variation, one price, one promotional program aimed at everyone, and ____ distribution system(s) to reach all customers in the total market.
 A) five
  B) four
  C) three
  D) two
  E) one

Question 2

Which of the following is true of a goods and services spectrum?
 A) It dictates whether people should opt for goods or services.
  B) It lets the marketer estimate the prices that should be associated with goods and services.
  C) It highlights similarities between goods and services.
  D) It provides a tool for analyzing the relationship between goods and services.


mcabuhat

  • Sr. Member
  • ****
  • Posts: 344
Reply #1 on: Jul 14, 2018
Answer to Question 1

E

Answer to Question 2

D


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
« previous next »
 

Did you know?

Although the Roman numeral for the number 4 has always been taught to have been "IV," according to historians, the ancient Romans probably used "IIII" most of the time. This is partially backed up by the fact that early grandfather clocks displayed IIII for the number 4 instead of IV. Early clockmakers apparently thought that the IIII balanced out the VIII (used for the number 8) on the clock face and that it just looked better.

Did you know?

Addicts to opiates often avoid treatment because they are afraid of withdrawal. Though unpleasant, with proper management, withdrawal is rarely fatal and passes relatively quickly.

Did you know?

Your skin wrinkles if you stay in the bathtub a long time because the outermost layer of skin (which consists of dead keratin) swells when it absorbs water. It is tightly attached to the skin below it, so it compensates for the increased area by wrinkling. This happens to the hands and feet because they have the thickest layer of dead keratin cells.

Did you know?

As many as 20% of Americans have been infected by the fungus known as Histoplasmosis. While most people are asymptomatic or only have slight symptoms, infection can progress to a rapid and potentially fatal superinfection.

Did you know?

Alzheimer's disease affects only about 10% of people older than 65 years of age. Most forms of decreased mental function and dementia are caused by disuse (letting the mind get lazy).

Examples of the results of sexual selection, a type of natural selection. Examples of the results of sexual selection, a type of natural selection.
Phenotypic ratios in progeny reveal the type of cross Phenotypic ratios in progeny reveal the type of cross
Genetic variation in the metabolism of alcohol. Genetic variation in the metabolism of alcohol.
Withdrawing Medication from Single-Dose or Multiple-Dose Vials Withdrawing Medication from Single-Dose or Multiple-Dose Vials
The operation of a rotor-type oil pump. The operation of a rotor-type oil pump.
The DNA of S-type bacteria can transform R-type bacteria into the same S type. The DNA of S-type bacteria can transform R-type bacteria into the same S type.
Video: Structure of a Ribosome

For a complete list of videos, visit our video library