Author Question: The utility created by making a product available at a location where customers wish to purchase it ... (Read 116 times)

james

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The utility created by making a product available at a location where customers wish to purchase it is called ____ utility.
 A) form
  B) time
  C) production
  D) place
  E) possession

Question 2

Which of the following best describes marketing mix?
 A) It is the blend of marketing strategies for product, price, distribution, and promotion.
  B) It is the process of continually collecting information from the external marketing environment.
  C) It is the marketing objectives and the specific strategies for achieving those objectives.
  D) It is the process of dividing potential customers into groups of similar people, or segments.



diana chang

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Answer to Question 1

D

Answer to Question 2

A



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