Author Question: A major drawback of price competition is that A) it lowers prices. B) it gains customers. C) ... (Read 65 times)

skymedlock · **on:** Jul 14, 2018

A major drawback of price competition is that
A) it lowers prices.
B) it gains customers.
C) customers equate lower prices with lower quality.
D) competitors can also lower their prices.
E) it generates brand loyalty.

Question 2

Since Sears operates in a complex and dynamic environment, its store managers are given significant freedom to run their stores. This indicates that top leaders at Sears
A) centralize decision making.
B) deemphasize lower-level management training.
C) control their managers tightly.
D) deemphasize lower-level management accountability.
E) decentralize authority.