A branding strategy in which a firm uses the same brand for all ...

[cnetterville]

A branding strategy in which a firm uses the same brand for all or most of its products is called ____ branding.
 A) producer
  B) individual
  C) unity
  D) family
  E) promotion

Question 2

Although departmentalization may be determined within an organization on the basis of one criterion, such as location, most organizations find ____ to be a more efficient means of conducting business.
 A) decentralization
  B) more than one basis for departmentalization
  C) delegation of authority
  D) centralization
  E) managerial decision making

[sarajane1989]

Answer to Question 1

D

Answer to Question 2

B

[cnetterville]

Thank you

[sarajane1989]

Happy to help you