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Author Question: Martin always chooses Colgate toothpaste at his local drug store. However, when the store ... (Read 1002 times)

bcretired

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Martin always chooses Colgate toothpaste at his local drug store. However, when the store occasionally runs out of Colgate, he will purchase Crest or Mentadent. What level of brand loyalty does Martin have to Colgate?
 A) Awareness
  B) Insistence
  C) Preference
  D) Resistance
  E) Partiality

Question 2

Most large organizations use
 A) departmentalization by product.
  B) departmentalization by location.
  C) departmentalization by customer.
  D) a combination of departmentalization bases.
  E) no departmentalization .



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aruss1303

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Answer to Question 1

C

Answer to Question 2

D




bcretired

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Reply 2 on: Jul 14, 2018
YES! Correct, THANKS for helping me on my review


yeungji

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Reply 3 on: Yesterday
Gracias!

 

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