Author Question: How much can respondents' answers to survey questions change based on simple changes in wording? a. ... (Read 44 times)

wrbasek0 · **on:** Jul 24, 2018

How much can respondents' answers to survey questions change based on simple changes in wording?
a. They won't change much at all; changes in wording have little impact on the data.
b. Answers can change a great deal, even with small changes in wording.
c. The wording would have to change in a major way, but if it did, the answers would change as well.
d. None of the above.

Question 2

Name two of the pitfalls listed in your textbook that you have to watch out for when asking questions in a survey or experiment.

thall411 · **Reply #1 on:** Jul 24, 2018

Answer to Question 1

B

Answer to Question 2

ANY TWO OF THE FOLLOWING: 1) DELIBERATE BIAS; 2) UNINTENTIONAL BIAS; 3) DESIRE TO PLEASE; 4) ASKING THE UNINFORMED; 5) UNNECESSARY COMPLEXITY; 6) ORDERING OF QUESTIONS; OR 7) CONFIDENTIALITY VS. ANONYMITY.