An establishment recently received bad publicity because a fight ...

[Redwolflake15]

An establishment recently received bad publicity because a fight broke out on the sidewalk in front of its location. What action represents a positive way that the manager can minimize the damage of this bad publicity?
 
  a. Start a social media campaign noting competitors' inferior food quality.
  b. Issue a press release highlighting the establishment's new safety measures.
  c. Reduce food and drink prices for students with a college Id.
  d. Refuse to address the story and hope that it goes away.

Question 2

What primary advantage does advertising have over publicity?
 
  a. Advertising messages can be controlled by a manager.
  b. Advertising messages generate more customer trust.
  c. Advertising does not need to be scheduled.
  d. Advertising costs less than publicity.

[jonathanballen97]

Answer to Question 1

B

Answer to Question 2

A

[Redwolflake15]

TY

[jonathanballen97]

You're welcome