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Author Question: The Internet should never be used by menu planners to research psychographic information. ... (Read 76 times)

tth

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The Internet should never be used by menu planners to research psychographic information.
 
  Indicate whether the statement is true or false

Question 2

Which of the following is true about perceptions of menu price endings?
 
  a. 0, 5, and 9 price endings all connote the same meaning to guests.
  b. 5 price endings seem cheaper because people tend to round the digit down to zero.
  c. 9 endings seem more expensive because the 9 gets rounded up.
  d. 9 endings seem more expensive because higher numbers prime guests with the perception of higher prices.
  e. 9 endings seem less expensive because people drop the 9 and don't round up.



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rachel

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Answer to Question 1

False

Answer to Question 2

E




tth

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Reply 2 on: Aug 10, 2018
Gracias!


sarah_brady415

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Reply 3 on: Yesterday
Great answer, keep it coming :)

 

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