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Author Question: According to corporate executive Matthew Gonring, a successful strategy for developing a successful ... (Read 78 times)

saliriagwu

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on: Aug 11, 2018
According to corporate executive Matthew Gonring, a successful strategy for developing a successful IMC campaign is ________.
 
  A) the creation of shared performance measures
  B) the use of mass marketing techniques
  C) the development of a global communications strategy
  D) the use of broad evaluative measures that cover all audiences
  E) exercising regularly and drinking three glasses of milk daily

Question 2

A key to a successful IMC campaign is ________.
 
  A) the use of advertising messages
  B) the use of public relations techniques
  C) direct mail
  D) sending one clear message
  E) free balloons for the kids


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sierramartinez

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Reply #1 on: Aug 11, 2018
Answer to Question 1

Answer: A

Answer to Question 2

Answer: D


saliriagwu

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Reply 2 on: Aug 11, 2018
Thanks for the timely response, appreciate it

amcvicar

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Reply 3 on: Yesterday
Great answer, keep it coming :)

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