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Author Question: Which is a factor in fueling the trend toward integrated communication approach in public relations? ... (Read 211 times)

KWilfred

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on: Aug 11, 2018
Which is a factor in fueling the trend toward integrated communication approach in public relations?
 
  A) continued growth of organizations
  B) larger budgets for organizational marketing and communication
  C) marketing of products/services generally unaffected by public and social policy issues
  D) advertising, because of high costs, isn't the silver bullet that it used to be
  E) merger mania in today's business world

Question 2

Of the following, what is most important to remember about strategic communication?
 
  A) Public and social policy issues don't matter much these days.
  B) Organizational downsizing dictates that public relations moves to the background.
  C) Advertising is still the leading discipline, although it is the most expensive.
  D) Competition among disciplines may ruin prime opportunities.
  E) Goals and objectives can best be accomplished through an integrated approach.
THINK Public Relations ¦ Wilcox, Cameron, Reber, Shin ¦ 2nd Edition
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anoriega3

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Reply #1 on: Aug 11, 2018
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
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KWilfred

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Reply 2 on: Aug 11, 2018
Great answer, keep it coming :)

cpetit11

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Reply 3 on: Yesterday
Excellent

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