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Author Question: Many companies set the promotional budget at what they think they can afford, which can make ... (Read 165 times)

Wadzanai

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Many companies set the promotional budget at what they think they can afford, which can make long-range planning difficult.
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Marked as best answer by Wadzanai on Mar 24, 2019

TDubDCFL

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TDubDCFL

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When Gabriel Fahrenheit invented the first mercury thermometer, he called "zero degrees" the lowest temperature he was able to attain with a mixture of ice and salt. For the upper point of his scale, he used 96°, which he measured as normal human body temperature (we know it to be 98.6° today because of more accurate thermometers).

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