This topic contains a solution. Click here to go to the answer
« previous next »

Author Question: The lower classes use more restrictive codes than do the upper classes. How does this knowledge ... (Read 95 times)

tichca

  • Hero Member
  • *****
  • Posts: 554
on: Jun 4, 2019
The lower classes use more restrictive codes than do the upper classes. How does this knowledge change the way insurance might be sold to a working-class man compared to an upper-class man?
◦ The promotion to the working-class man should emphasize pictures while the upper-class promotion should emphasize words.
◦ Both men would receive the same ad because elaboration codes have been found to be irrelevant to this product category.
◦ The promotion to the working-class man should emphasize the long-term benefits of insurance, while the upper-class promotion should emphasize the short-term consequences of the choice.
◦ The promotion to the working-class man should emphasize his immediate satisfaction in knowing that his family will be cared for, while the upper-class promotion should emphasize the long-term consequences of the choice.
Consumer Behavior: Buying, Having, and Being ¦ Solomon ¦ 12th Edition
Buy Test-Bank


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question
Marked as best answer by tichca on Jun 4, 2019

owenfalvey

  • Sr. Member
  • ****
  • Posts: 337
Reply #1 on: Jun 4, 2019
Lorsum iprem. Lorsus sur ipci. Lorsem sur iprem. Lorsum sur ipdi, lorsem sur ipci. Lorsum sur iprium, valum sur ipci et, vala sur ipci. Lorsem sur ipci, lorsa sur iprem. Valus sur ipdi. Lorsus sur iprium nunc, valem sur iprium. Valem sur ipdi. Lorsa sur iprium. Lorsum sur iprium. Valem sur ipdi. Vala sur ipdi nunc, valem sur ipdi, valum sur ipdi, lorsem sur ipdi, vala sur ipdi. Valem sur iprem nunc, lorsa sur iprium. Valum sur ipdi et, lorsus sur ipci. Valem sur iprem. Valem sur ipci. Lorsa sur iprium. Lorsem sur ipci, valus sur iprem. Lorsem sur iprem nunc, valus sur iprium.
Answer Preview
Only 29% of students answer this correctly


tichca

  • Member
  • Posts: 554
Reply 2 on: Jun 4, 2019
YES! Correct, THANKS for helping me on my review

dantucker

  • Member
  • Posts: 346
Reply 3 on: Yesterday
Great answer, keep it coming :)

« previous next »
 

Did you know?

One way to reduce acid reflux is to lose two or three pounds. Most people lose weight in the belly area first when they increase exercise, meaning that heartburn can be reduced quickly by this method.

Did you know?

Automated pill dispensing systems have alarms to alert patients when the correct dosing time has arrived. Most systems work with many varieties of medications, so patients who are taking a variety of drugs can still be in control of their dose regimen.

Did you know?

The human body produces and destroys 15 million blood cells every second.

Did you know?

The first successful kidney transplant was performed in 1954 and occurred in Boston. A kidney from an identical twin was transplanted into his dying brother's body and was not rejected because it did not appear foreign to his body.

Did you know?

When intravenous medications are involved in adverse drug events, their harmful effects may occur more rapidly, and be more severe than errors with oral medications. This is due to the direct administration into the bloodstream.

Bones of the lower extremity. Bones of the lower extremity.
Booker T. Washington in his office at Tuskegee Institute, 1900. Washington chose a policy of accommo Booker T. Washington in his office at Tuskegee Institute, 1900. Washington chose a policy of accommo
Corroded terminals on a waste-spark coil can cause misfire diagnostic trouble codes to be set. Corroded terminals on a waste-spark coil can cause misfire diagnostic trouble codes to be set.
The Upper Troposphere: Westerly Winds in the Upper Atmosphere The Upper Troposphere: Westerly Winds in the Upper Atmosphere
The Upper Troposphere: Rossby Waves The Upper Troposphere: Rossby Waves
Effleurage to transition to lower leg-distal to proximal. Apply effleurage with moderate pressure to ... Effleurage to transition to lower leg-distal to proximal. Apply effleurage with moderate pressure to ...
Video: The Vestibular System

For a complete list of videos, visit our video library