« previous next »

Author Question: Why might a firm pay a celebrity to endorse its product? (Read 37 times)

ahriuashd

  • Hero Member
  • *****
  • Posts: 535
on: Jul 20, 2019
Why might a firm pay a celebrity to endorse its product?
Microeconomics: Principles, Applications and Tools ¦ O'Sullivan, Sheffrin, Perez ¦ 8th Edition
Buy Test-Bank


bigsis44

  • Sr. Member
  • ****
  • Posts: 317
Reply #1 on: Jul 20, 2019
to signal to consumers the product is likely to be popular and appealing


Related Topics

Need homework help now?

Ask unlimited questions for free

Ask a Question

ahriuashd

  • Hero Member
  • *****
  • Posts: 535
Reply #2 on: Jul 20, 2019
Thanks


bigsis44

  • Sr. Member
  • ****
  • Posts: 317
Reply #3 on: Jul 20, 2019
Welcome :)


« previous next »
 

Did you know?

Autoimmune diseases occur when the immune system destroys its own healthy tissues. When this occurs, white blood cells cannot distinguish between pathogens and normal cells.

Did you know?

Cancer has been around as long as humankind, but only in the second half of the twentieth century did the number of cancer cases explode.

Did you know?

For pediatric patients, intravenous fluids are the most commonly cited products involved in medication errors that are reported to the USP.

Did you know?

On average, someone in the United States has a stroke about every 40 seconds. This is about 795,000 people per year.

Did you know?

Interferon was scarce and expensive until 1980, when the interferon gene was inserted into bacteria using recombinant DNA technology, allowing for mass cultivation and purification from bacterial cultures.

Neck stretch. Rest the receiver’s head on the palm of your right hand, taking a firm hold on the ... Neck stretch. Rest the receiver’s head on the palm of your right hand, taking a firm hold on the ...
Find the derivative using the product rule Find the derivative using the product rule
Use the product rule to find derivative Use the product rule to find derivative
Use the product rule to find derivative Use the product rule to find derivative
Find the two integers that have a sum of 20 and a maximum product Find the two integers that have a sum of 20 and a maximum product
GloFish, marketed as the world’s first GM pet, are a controversial product of genetic engineering GloFish, marketed as the world’s first GM pet, are a controversial product of genetic engineering
Video: Lipid digestion - mouth, stomach and small intestine

For a complete list of videos, visit our video library