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Author Question: A performance measure helps to define and quantify the results of CVB activity. What activities (or ... (Read 55 times)

dejastew

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Question 1

How does the state of the economy affect the merchant model?
 
  What will be an ideal response?

Question 2

A performance measure helps to define and quantify the results of CVB activity. What activities (or distinct functions) should be the focus of CVB performance reporting?
 
  What will be an ideal response?



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bd5255

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Answer 1

Agencies would find it harder to sell inventory far enough above the net rate during a recession as opposed to a period of strong economic growth when people have more money to spend on leisure activity.

Answer 2

Convention sales
Travel trade sales
Marketing and communication




dejastew

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Reply 2 on: Sep 11, 2019
:D TYSM


juliaf

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Reply 3 on: Yesterday
Thanks for the timely response, appreciate it

 

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